Christelle

Arabic-First Copywriter & Transcreator | Brand Storytelling | Luxury, Marketing & Editorial

5 portfolio pieces

$30Per hour

Level

Newcomer

Member since August 2026

Overview

Arabic-first copywriter, transcreator & storyteller with 10+ years across luxury, fashion, beauty, hospitality, real estate, media & marketing. I turn ideas into culturally sharp, emotionally engaging content across Arabic, English & French—from brand voice and campaigns to ads, captions, localization and editorial content. Human nuance meets creative strategy, so your brand doesn’t just sound correct. It sounds like itself.

CopywritingTranscreationTranslationLocalizationAd CopySEO WritingContent WritingScriptwritingSocial Media ContentProofreading

Work

Arabic Transcreation & Creative Localization — GCC Luxury & Lifestyle

Arabic transcreation and creative refinement for marketing materials, press releases, and brand communications across luxury, hospitality, beauty, fashion, wellness, lifestyle, and F&B. I transformed accurate translations into natural, culturally relevant Arabic while preserving each brand's tone, intent, and emotional impact.

TranscreationLocalizationCopywritingProofreading

Marie Claire Arabia — Editorial & Luxury Brand Storytelling

Editorial and branded content created within the luxury fashion and lifestyle publishing environment of Marie Claire Arabia. My work involved Arabic/English content development, editorial refinement, translation, localization, and tone-of-voice adaptation across fashion, beauty, lifestyle, and culture—balancing sophisticated brand language with natural, engaging Arabic.

CopywritingEditorial WritingTranslationLocalization

Luxury Real Estate — Arabic Marketing & Property Content

Arabic and English content for luxury real estate marketing, including property and project pages, campaign copy, scriptwriting, content, and launch materials. I translated and adapted complex property messaging into clear, persuasive, culturally relevant Arabic while maintaining the premium positioning required for Dubai’s high-end real estate market.

CopywritingArabic TranslationLocalizationSeo Writing

Luxury, Fashion & Beauty — Brand Voice & Arabic Content

Creative Arabic adaptation and content development for luxury, fashion, beauty, and lifestyle brands, including marketing copy, campaign messaging, editorial content, and brand communications. My role focused on preserving the personality and emotional intent of each brand while making the Arabic feel sophisticated, natural, and culturally relevant.

TranscreationCopywritingBrand VoiceLuxury Copywriting

Hospitality, F&B & Lifestyle — Creative Content & Localization

Creative content and Arabic localization for hospitality, restaurants, lifestyle, and wellness brands. I adapted brand messaging, promotional copy, campaigns, menus, press materials, and customer-facing content to sound natural, engaging, and aligned with each brand’s personality—rather than reading like translated copy.

CopywritingTranscreationLocalizationArabic Translation

Reviews

No reviews yet